Judge orders Google to change ad auction rules
Summary
A federal judge has told Google to change how it runs auctions for online ads. The judge ruled that Google had an illegal monopoly on the technology that links advertisers with website publishers.Key Facts
- A U.S. federal judge named Leonie Brinkema made the ruling.
- The judge found Google controls too much of the market for online ad auctions.
- The judge ordered Google to adjust its ad auction rules.
- The order aims to increase competition between advertisers and publishers.
- The judge’s opinion was made public on a Wednesday.
- The case is based in a U.S. district court.
- The ruling follows an earlier decision from last year.
- Google's ad auction system helps decide which ads appear on websites and how much advertisers pay.
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