No more cereal at the end of the aisle? New rules in Scotland's supermarkets
Summary
Scotland has introduced new rules that stop supermarkets and other stores from placing sugary, fatty, or salty foods in visible places like aisle ends or checkouts. These rules also ban multi-buy deals on these products to encourage healthier eating and reduce obesity.Key Facts
- Sugary drinks, biscuits, breakfast cereals, chocolate, crisps, and ice cream can no longer be placed in prominent spots in stores.
- Multi-buy offers like "buy two get one free" or extra loyalty points on these foods are banned.
- The rules apply to businesses with more than 50 employees, including supermarkets, restaurants, and petrol stations.
- Online stores must also follow restrictions, such as not advertising these foods on their main homepage.
- Foods affected include many snacks, ready meals, sweetened yoghurts, and cereal bars if they have high sugar, fat, or salt.
- Meal deals and "dine for two" offers are exempt but these foods cannot be displayed in restricted locations.
- The Scottish government aims to lower obesity rates by making unhealthy food less tempting and easier to avoid.
- Two out of three Scottish adults are overweight or obese, especially in poorer areas.
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