'Money-grab' or celebration? NFL kicks off London series
Summary
The NFL is hosting a record nine regular-season games abroad in 2024, including several in London. While some London games sold out quickly, others had many unsold tickets, partly due to higher ticket prices and the removal of season-ticket packages that had offered discounts. Fans have mixed feelings about these changes and the quality of games played in London compared to other international NFL sites.Key Facts
- The NFL UK fanbase has grown to 18.6 million, with 4.5 million being very dedicated fans.
- The Philadelphia Eagles vs. Jacksonville Jaguars game at Tottenham Hotspur Stadium sold out fast.
- The Washington Commanders vs. Indianapolis Colts game had only 60,907 attendees, lower than expected.
- Ticket prices for London games rose significantly since 2019, with the cheapest tickets up nearly 44% and the most expensive ones up almost 97%.
- Season-ticket packages for London games were removed after the 2024 season, disappointing some long-time fans.
- The NFL is expanding internationally, with games recently held in Australia and Brazil.
- Some fans feel ticket price increases have made it harder for loyal fans to attend regularly.
- Fans who attended games were generally unaware of recent ticket price drops and did not express concern about it.
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