Digger on course for $245m loss after box office collapse
Summary
The movie "Digger," starring Tom Cruise and directed by Alejandro G. Iñárritu, is expected to lose about $245 million due to poor ticket sales. The film's total earnings are far below its combined production and marketing costs, making it one of the biggest financial failures in movie history.Key Facts
- "Digger" earned $14.4 million in North America and $35.3 million worldwide so far, with a final box office forecast of about $50 million.
- The movie’s production budget was between $160 million and $180 million, plus around $100 million spent on marketing.
- To break even, the film needed about $300 million to $350 million in ticket sales.
- theaters keep around half of ticket sales revenue, which affects how much money the studio actually gets.
- A $245 million loss would rank "Digger" with some of the biggest box office failures like "Cutthroat Island" and "Mortal Engines."
- Critical reviews of the film were very mixed, with some critics calling it shallow and others praising it as a masterpiece.
- Warner Bros plans to scale back awards-season marketing due to the movie’s poor performance.
- Another Warner Bros release, "The Social Reckoning," also did poorly at the box office, making less money than competing films like "The Other Mommy."
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