How to dress a tech oligarch: The Social Reckoning’s costume designer on Zuckerberg’s style evolution
Summary
The article discusses the costume design in the movie The Social Reckoning, which shows Mark Zuckerberg’s style change from casual hoodies to smart, expensive clothes. The costume designer and actor Jeremy Strong worked closely to accurately represent Zuckerberg’s outfits, emphasizing specific brands and details to reflect his personality and status.Key Facts
- The Social Reckoning is a movie about Mark Zuckerberg covering the years 2019 to 2021.
- Zuckerberg’s style moved from hoodies and T-shirts to suits and high-end shirts.
- Costume designer Susan Lyall and actor Jeremy Strong collaborated closely on Zuckerberg’s look.
- They chose specific items like 2018 Nike Flyknit trainers and clothes from Brunello Cucinelli, an expensive Italian brand.
- Brunello Cucinelli clothes are very costly, with cardigans costing up to $16,500.
- Zuckerberg’s newer style aims to show success while still seeming relatable.
- Tech billionaires like Elon Musk and Jeff Bezos also wear similar high-end brands.
- The costume choices reflect a change in how tech leaders use fashion to show their success and personality.
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