How exit polls are evolving as more Americans vote early
Summary
Exit polls are changing as more Americans vote before Election Day. Candidates, campaigns and analysts use voter data to learn who voted and which issues mattered to them.Key Facts
- The article examines how exit polls are evolving.
- More Americans are voting early, changing how traditional exit polls work.
- Candidates seek information beyond the total number of voters.
- Campaigns seek information beyond the total number of voters.
- Analysts want to know who turned out to vote.
- Voter data can show which issues were on voters’ minds.
- Deema Zein reports on data behind the election.
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